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Improve what already exists

A website redesign that protects what is working

Modernise an outdated site, simplify the customer journey and improve mobile usability while planning redirects, tracking and content migration carefully.

Start with an audit

Common reasons to redesign

The offer has changed

Services, audiences or locations have expanded, but the site still reflects the old business.

Mobile use is difficult

Navigation, text, forms or important actions are uncomfortable on a phone.

Leads are hard to measure

Forms and contact clicks are not tracked, so marketing decisions rely on guesswork.

Redesign without avoidable search losses

Before changing URLs, inventory the existing pages and identify those receiving useful visits or links. Map every retired address to the closest relevant replacement with a permanent redirect. Preserve strong content where it still serves the customer.

After launch, test forms, navigation, canonical URLs, the sitemap and analytics events. Monitor Search Console for indexing changes and unexpected not-found pages.

What you receive

The exact deliverables depend on scope, but can include page planning, responsive design, content migration, contact journeys, technical search foundations and post-launch support. Any third-party integrations are confirmed before work begins.

Find the highest-impact changes first

A website audit can separate urgent conversion or technical problems from cosmetic preferences.

View website audit options